Daily Ritual wear offers practical urban-influenced womenswear for the self sufficient female who possesses a “can do” attitude. Daily Ritual’s “Monumenta” Collection features utilitarian inspired garments, constructed with second-to-none tailoring for the empowered female in mind. With it’s “Quality over quantity” philosophy and longevity of wear, a woman with a daily ritual towards her goals and a wardrobe to match can do monumentous things! Daily Ritual’s garments are constructed to a comfortably beyond limits. With simplicity of wear, she has more time to devote to the things that drive her soul and more energy to pursue her true passions. The world is hers.
Like the turning of the earth on its axis,
monumentous things can happen with a little forward motion every day.
MONUMENTA! is taking all your feeling, all your gut and passion and creating energy. The theme Monumenta signifies a forward motion full of will and intention-- success of leading your everyday life. Monumenta is being strong, self-determined and completely aware of oneself. It is about creating new patterns, associations and possibilities. It is for the seemingly effortless who have a sense of conviction and direction in life. It is about pursuing passions and daring to live a life without excuses or guilt about listening to one’s own needs and desires. What can you do with your very own power and without limitation? Monumenta is not an idealization, it is an acceptance of what is and pushing forward with full potential. It is the meeting of dreams and reality- our complex interior worlds with our simple exterior presence, the constant limbo between physical and metaphysical and the harnessing of it all.
Everyday First Layers - ACTIVE Basics

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